Russell Leedy

Russell Leedy

Marketing Specialist at SportsBoard Mobile Player Assessment Solutions

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Summary

• Coordinated SportsBoard’s rebrand strategy for “SportsBoard 3.0” in less than three months on a small budget (10k) • In charge of producing technical and creative copy, helped formulate design for marketing materials, e-blasts, and the new website: http://sportsboard.io/ • Assisted PR team in article releases in SF Journal and Forbes Magazine about our pioneering work in the Sports-Tech Market • Helped produce videography to support brand initiatives • Evaluated processes and implemented changes that improved production and effectiveness • Business development

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