Steven Elmes

Steven Elmes

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Summary

Over 20 years Influencing the Customer Expectations & Desired Product Experience with expertise in Multiple Brands / Channels and Business Platforms ranging from scrappy start-ups to multi-billion dollar globally recognized corporations demonstrating an entrepreneurial mindset, influential leadership, and the ability to articulate a vision and strategy in a way that inspires people to pitch in and get on board with enthusiasm.

I have successfully juggled multiple projects in an insanely fast-paced environment, with full P&L oversight and accountability for directing highly original, well thought out and executed Brand Strategy and Experiential Marketing for top brands, including:

adidas (Originals & Sports Performance) ESPN & ESPN U Mazda
Bombardier Recreational Products Ford Motor Company NBA
Bosch Harley Davidson Insurance NISSAN
City of Denver Hi-Chew Pepsi
Clif Bar Kia Motors Progressive

Areas of Expertise:

• Initial client contact and meeting––pitching and selling agency capabilities
• RFP Response Strategy
• Proof of Concept
• Budget––Forecasting, Managing / Reconciling up to $10 Million
• Acceleration Phase and Growth Strategy
• Demographic / Data Research & Qualitative Analysis

Marketing Strategies:

• Social Media, Digital / Guerrilla / Grassroots Marketing
• Mobile Tours, PR Campaigns, Celebrity Stunts
• Retail and Influencer Seeding

Connections