Scott Round

Scott Round

Regional/National/Key Account Sales Management

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Summary

Polished, experienced emissary with success in B2B wholesale of specialty consumer products sales & distribution, including outdoor lifestyle (biking); Retail emphasis; some ASI.

--Start-up ($1.5M) to small ($25M) to large ($6B) enterprise environments
--Multi-channel regional and national account focus; Sales, private label development, merchandising, compliance, co-op advertising and charge-back reconciliation
--Management, mentoring and coaching of independent (up to 35 rep groups; 125 reps) & direct sales/service teams.
--Establishment of domestic and international distributor networks
--Revenue and inventory forecasting
--Trade show management--up to 10/year
--Establishment of strategic long and short-term relationships
--Extensive partnering with creative, PD, marketing teams

POSITIONS:

Western Regional Sales Manager, National Sales Manager, Key Account Exec, VP National Accounts, North American Business Development Director; Director of Sales.

KEY CONTRIBUTIONS:

--Accelerated business Development through portfolio of branded regional/national accounts (up to 2500-door chains)
--Increased sales volume from $1.5M to $27M, regularly delivering 25-30% of TOTAL company sales volume
--Stimulated $4M revenue growth in 4 years throiugh major box retailer, starting with a $900K sale
--Contributed 10% of total volume through establishment of Canadian, European, Asian distributors
--Aided development through product sales analytics, POS activity, trend monitoring, product evaluations, planagram management, sales/revenue forecasting
--Worked in tandem with creative/marketing to ensure that products, packaging, pricing aligned with market requirements
--Secured $3.7 annual average through launch of channel-specific sales division
--Grew multi-channel account base from 3000 to 8000 doors; expanded sales/market share by cultivating relationships and identifying product/program needs
--Mentored/managed up to 35 independent sales agencies (125 reps)across US; conducted formal/informal sales meetings, group presentations, one-on-one reviews/assessments, coaching, team-selling and ride-withs to improve account awareness, territory management, performance enhancement.
--Direct and Independent Rep management experience


Resourceful, responsive, resilient.








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