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REGIONAL SALES MANAGER

•   Key account management across multiple market segments
•   New account acquisition
•   Product pricing and sourcing
•   Improve territory production through customer relationships and service facilitation
•   Mangement of all sales activity in nine states and two Canadian provinces

•   Key account management across multiple market channels
•   Product development and creation
•   Sales forecasting and implementation
•   Foster new customer production
•   Broker management

NATIONAL SALES MANAGER

•  Led and managed all business operations
•  Created and launched the BUGZ Performance Eyewear brand
•  Produced sales growth in excess of 100% (from $2M to $4.5M in revenue)
•  Developed and implemented the sales and marketing plans for BUGZ Eyewear to leverage rapid
growth within the new snowboard market (1993-1994)
•  Fostered and managed significant bank line of credit increase to fuel growth and product
development
•  Delivered a significant productivity increase, growing production output from 300 units/day to 2500
units/day
•  Expanded infrastructure and increased personnel to 55 employees
•  Established, managed and expanded key relationships with international distributors
•  Created and implemented the e-commerce strategies and platforms for BARRACUDA and BUGZ
•  Secured and fostered relationships with key accounts including Amazon.com and Swimoutlet.com

PRESIDENT

Find out detailed information about ERIC RUNCKEL, REGIONAL SALES MANAGER 

ERIC RUNCKEL: REGIONAL SALES MANAGER

ERIC RUNCKEL

API INTERNATIONAL

CALDERA INTERNATIONAL

SKYLINE NORTHWEST CORPORATION