Bachelors Degree in Apparel Merchandising and Management

Fashion

Lifestyle

Tech

Sales planning Analyst

• Responsible for buying, planning and allocation for all new launch products for all Swatch retail stores nationwide.
? Conducted estimation meetings occurring twice a year for Fall/Winter and Spring/Summer collections for all channels (i.e. Retail, E-commerce, Wholesale, Caribbean)
? Worked closely with HQ with special edition product and product for marketing initiatives.
• Created and developed core assortment replenishment system for parts, accessories, and batteries to improve customer service experience in stores.
? Resulted in increase of 22% in Accessories category for all stores within 4 months of implementation
? 2019 YTD Accessories category at 33% due to continuous improvement re-assortment and targeting specific locations
• Collaborate with Head of Sales Planning to run data, provide reporting analysis and sales strategy concerning store sell-thru of product (i.e. collections and categories).
•  Responsible for inventory optimization at retail and distribution center levels.
? Strategic initiation of store transfers and stock re-balancing
? Support/assist in management of inventory in wholesale, Caribbean and E-commerce channel
? Coordinate inbound shipments and product returns with the logistics and warehouse team

• Design layout and build content for small business websites based on their business objectives and value propositions.
• Share knowledge and discuss with client marketing concepts specific to their business needs.
? Emphasis on social media, blogs, and success stories.
• Offer guidance to clients to improve their website's bounce rate traffic and SEO value.
• Managed over 30 client's website accounts.
• QC entire site per page for any distorted content, spacing, layout design for mobile, tablet and desktop views before each launch.
? Inspect all pages of each site to ensure 301 redirects and keywords are implemented appropriately.
? Tested site through Google Speed Test for compliance.
? Set up Google Analytics.

Digital Marketing Coordinator

• Sole representative of the brand to build a district in new territory for the company.
? Opened, recruited, and trained staff of all stores in Toronto area.
• Served as the liaison between stores and corporate office for communicating feedback for client purchasing trends and operational support/enhancements.
? Worked with Planning department to tailor assortment for each location.
? Partnered with Operations team at head office to format and implement POS manual.
? Collaborated with VP of E-commerce to conduct a product knowledge seminar for new online customer service team.
? Partnered with Human Resources department for clarification and updates on Associate Handbook.
? customer service team.

General Manager- District Store Training Manager

Find out detailed information about Raquel Molina, Sales planning Analyst in Miami, FL

Raquel Molina: Sales planning Analyst in Miami, FL

Raquel Molina

Swatch Group

Mopro

TUMI

Cal Polytechnic State University