Ashley Martinez

Ashley Martinez

Web Merchandising E-Catalog Manager
Location: Los Angeles CA
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Summary

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Managing the E-catalog teams workflow/projects to ensure over 400 products, promotions, and collections launch on the website every month in a timely manner
-AssetManagement; Manage process of getting over 2,000 images retouched and preparation of all assets with Outsource Team & QA at least once a month
-Liaison for any communication for web merchandise team to other depts. Such as marketing, planning, and PR
-Worked closely with buying/marketing teams to launch promotions/collections that boost sales
-Worked with the marketing team to strategize ways to make changes to the navigation that
would boost customer engagement and drive more traffic to the site
Collaborate with photo team in making selects for product shots and looks that fit the
companies aesthetic and speaks to the customer

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