My professional background stems from social media, marketing, as well as merchandising. My 2 years with adidas I was in charge of a territory of 20+ accounts, where I would host events, merchandise, and create in-depth reports to send back to our buyers and e-commerce teams. I then moved onto a career within social media, first with an influencer doing freelance work and then running Gear Patrol's entire social media strategy. From Instagram to YouTube I create the strategy for it all.
I am a detail oriented and passionate creative seeking to champion the apparel and sport industries. I thrive in rapidly growing, innovative organizations and am passionate about brand storytelling, brand marketing and all things sport related. My goal is to drive the business forward by implementing premium brand strategies through E-commerce and digital marketing initiatives.