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Web Content Editor

Hello, outdoor industry pros! I'd love to share my editorial skills with your team. Most of my career was at REI, the highly regarded gear and clothing retailer. At REI, I managed marketing programs and creative teams to achieve consistently strong results. My particular strengths are editorial: concepting, strategizing, researching, writing, editing, proofreading and managing content.

I left REI because I needed to be located in SoCal for family reasons, but I'd love to get back into the outdoor industry. I'm personally passionate about the outdoors -- I regularly run, hike, bike and ski -- and I'd love to put that passion to work for a local outdoor company.

My current gig is to write and edit health-related topics for Orange County's largest healthcare provider. This consumer-focused content ranges from healthy-lifestyle blog posts to summaries of various medical conditions and their treatments. I also edit content for both their consumer and academic websites.

As a contractor for the Marcom team, I edited, proofread, validated and published content for Capital Group's family of websites. This was a fast-paced position that demanded exceptional attention to detail. The expectations were for 100% accuracy and legal compliance, both of which are critical for financial-services content. In addition to the above duties, I managed the company's web style guide and assisted with the daily prioritization of work assignments 

Digital Communications Editor

In these roles, I was responsible for several key online programs:

I managed and edited REI Expert Advice, an online library of "how to" educational content. Natural-search traffic to this section of REI.com increased tenfold during this time, as I optimized existing content and ensured all new content was of top quality.

I launched, managed and edited the REI Blog for three years. The blog was an engaging storytelling vehicle to our audience of outdoor enthusiasts, and it highlighted many REI employees and conservation partners.

I launched, managed and led a team of moderators for REI customer reviews on REI.com. This was a critical element to REI's ecommerce success, but had to be carefully managed to avoid inherent legal risks.

Senior Editor / Expertise Program Manager

I managed the REI print creative teams to produce successful direct-mail catalogs, retail support materials and a co-branded credit card offer. My responsibilities included managing the copy, design, production and photo teams. I also approved concepts, managed budgets and made hiring decisions.

Managing Editor / Creative Manager

Starting out as a copywriter, I concepted and wrote copy for innumerable catalogs and retail support materials (store signage, hang tags, etc.). I was eventually promoted to copy supervisor, a position responsible for editing, creativity and ensuring accuracy.

Copywriter / Copy Supervisor

Find out detailed information about Steve Tischler, Web Content Editor in Los Angeles, CA

Steve Tischler: Web Content Editor in Los Angeles, CA

Steve Tischler

UC Irvine Health

Capital Group

REI - Recreational Equipment Inc.

REI - Recreational Equipment Inc.

REI - Recreational Equipment Inc.

California State University