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Marketing Communications Coordinator

Marketing and communications professional dedicated to connecting brands to their audiences in creative and dynamic ways. Passionate about writing, creating new content, and developing brand personality. 

Manage all content and marketing efforts of the organization through official social media accounts (Twitter, Facebook, Google+, Instagram, and LinkedIn) and print, email, web, and digital platforms
- Organically increased Facebook likes by 82% and Twitter followers by 53% in just 18 months and average social-to-site conversions from an average of 4% of all site visits to 10.5%
- Implemented social media strategy to increase brand reach, awareness, and engagement across all platforms and increase traffic to NSCA.com
- Analyze and create reports on variety of social media metrics to improve content, best serve current followers, increase community, and increase brand mention KPI
- Produce all copy for organizational marketing efforts, including E-blasts, postcard mailers, event booklets and promotion, website, and third party articles and advertising
- Create and carry out social media campaigns to cover NSCA clinics and conferences

- Created and implemented an improved website content and social media strategy that increased website traffic to usafieldhockey.com from 2013 to 2014 by 150%
- Collaborated with all facets of the organization to design creative marketing media such as E-blasts, mailers, social media graphics, event logos, and event programs
- Contributing editor and writer for USA Field Hockey’s quarterly print publication, FHLife
- Produced and edited content for usafieldhockey.com, social media platforms, key message documents, press releases, and USA Field Hockey publications
- Managed usafieldhockey.com, assisted with production of website redesign, and created first-ever digital edition of online event programs

Communications Coordinator

Find out detailed information about Kaitlin Piosa, Marketing Communications Coordinator in Colorado Springs, CO

Kaitlin Piosa: Marketing Communications Coordinator in Colorado Springs, CO

Kaitlin Piosa

National Strength and Conditioning Association

USA Field Hockey

Wake Forest University