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Senior Designer

Multi-faceted Creative Professional with over 20 years of experience assisting numerous companies and clients across industries in developing creative assets to engage audiences, expand company reach, and increase revenue. 

Improved creative direction and visual market presence, developing a cohesive design language and brand equity.

Create and manage high-quality designs and marketing assets for various placement and needs driving overall brand growth and revenue. Lead creative processes in-studio and on-site for product and lifestyle shoots, ensuring equipment is well maintained. Collaborate with Engineering Teams to develop technical product guides for consumer and professional education.

Selected Contribution:
•	Heighten brand awareness across mediums including designing an apparel line, enhancing package functionality and aesthetics, as well as construct tradeshow booths and show collateral.

Advised clients across multiple industries on creative branding strategies to achieve marketing and advertising goals.

Oversaw brand development, guided creative assets from ideation to completion, utilizing digital media, social media, and photography, as well as print and digital advertising. Aligned client visions and objectives with corporate standards, ensuring brand consistency while managing numerous projects and budgets.

Selected Contribution:
•	Developed long-term visions and designs, creating engaging visual assets for global brands such as Red Bull, NBC Sports, and Lucas Oil Pro Motocross Championship.

Creative Director

Crafted artistic direction and established visual market presence for multiple event brands, ensuring alignment of all brand assets across verticals by establishing and integrating guidelines.

Built and managed a stand-out art department, as well as established and grew relationships with freelancers and vendors. Communicated with executive leadership daily, while drafting budgets and leading projects from ideation to completion. Cultivated cross-functional team collaborations to achieve company goals, directing project timelines, designer schedules, freelancers, and vendors. Assigned appropriate personnel for individual creative assignments, leading and mentoring internal and external creative, such as writers, designers, developers, videographers, and photographers.

Selected Achievements:
•	Evaluated and improved creative department efficiency and quality, enhancing creative processes by establishing a formalized style and look for content.
•	Assisted in creating a new internal agency model, including workload scoping, capacity planning, project forecasting, budgeting, and resource allocation.

Alli Sports was a media, event and branded content company that specializes in action, adventure, and adrenaline based sports that embody the independent and bold spirit intrinsic to the action sports culture and lifestyle.

Boutique creative agency providing design services, branding and strategic consulting across all mediums.

Selected Achievements:

• Creative lead and project manager on cross-platform design and advertising projects for brands such as Laguna Seca Raceway, AXIO Bags, Ducati, Moose Racing, Repsol, Yamaha and Red Bull

• Created targeted marketing assets for print, web and interactive media, managing projects from conceptualization through to completion

• Oversight and development of internal designers, external freelancers, developers, photographers and vendors

• Designed and developed dynamic flash website for agency marketing and promotion of services

• Designed and created agency marketing and promotional materials to gain new business

• Designed and created compelling graphics for multiple product lines such as motocross racewear for Moose Racing and bags / backpacks for Ducati


Senior Freelance Designer

Creative agency providing dynamic flash websites.

Selected Achievements:

• Creative lead in research and design of dynamic flash websites for clients

• Provided graphic assets and direction for web developers and animators

• Concepted and designed storyboard visuals for animation and motion reference

Selected Achievements:

• Direct and manage the creative process from concept development through execution to accomplish marketing and advertising goals both domestically and internationally for the brand

• Responsible for project management and budget planning as well as overall creative strategy to align with corporate objectives, interacting with executive leadership on a regular basis

• Inspired, led and mentored team of creatives including designers, photographers and videographers

• Collaborated with cross-functional teams across multiple verticals to successfully meet diverse project timelines and budget constraints

• Designed and developed impactful POS and in-store marketing materials

• Photo shoot art direction including working with team riders

Advertising Director

Selected Achievements:

• Direct and manage the creative process from concept development through execution to accomplish marketing and advertising goals both domestically and internationally for multiple in-house brands

• Responsible for project management and budget planning as well as overall creative strategy to align with corporate objectives, interacting with executive leadership on a regular basis

• Collaborated with cross-functional teams across multiple verticals to successfully meet diverse project timelines and budget constraints

• Designed and developed impactful POS and in-store marketing materials

• Photo shoot art direction including working with team riders

• Catalog design, production and budgeting

• Hardgood and softgood design, development and spec

Progressive brand development and strategy full service agency.

Selected Achievements:

• Communicating the image of the world’s leading snowboard brand, Burton Snowboards, through distinctive and progressive design

• Catalog design, production and project management

• Snowboard graphic design and production

• Product packaging design and production

Graphic Designer

Find out detailed information about TJ Harmon, Senior Designer in San Marcos, California

TJ Harmon: Senior Designer in San Marcos, California

TJ Harmon

Ss Brewtech

MODV Group

Alli Sports / NBC Sports Group

Harodesign, Inc.

Ninth Degree Creative Agency

DC Shoes, Inc.

Adio Footwear / Planet Earth Clothing

JDK - Jager Di Paola Kemp Design

Castleton State College