Tammi Smith

Tammi Smith

Senior Brand Manager

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Summary

Results oriented professional with over 12+ years of experience managing brands and product development for global CPG companies. Skilled at leading and developing teams, proficient with P&L management to exceed business goals, excel at developing product innovation from concept through to launch, and highly versed at engaging and collaborating with global suppliers.

Strengths Include:
• Brand Strategy and Growth
• Integrated Marketing Planning and Execution
• Agency Management and Development
• Innovation and New Product Development
• Cross Functional and Direct Team Leadership
• Price Strategy and Execution
• Global Sourcing Partnership & Development
• B2B and B2C Experience
• Licensed Product and Partnership

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