R. Shay Miles

R. Shay Miles

Brand Innovator, Digital Strategist, and Ecommerce Leadership
Currently: Head of Digital Commerce & Experience at The North Face® (a brand of VF Outdoor Coalition / a division of VF Corporation)
Location: San Pablo CA
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Summary

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Brand innovator with experience leading global growth strategies for a Fortune 500 Company (VF Corporation). I enjoy igniting the spirit of innovation, pushing transformation, and raising expectations for myself and my team.

Over the past 10+ years I have contributed to large scale initiatives in highly competitive markets, they include: direct-to-consumer business expansion; digital/ecommerce marketing and operations; next generation solutions; strategic investments in customers, performance, and growth; global campaign development and management; account-based marketing; consumer and product marketing, and partnerships.

Work Experience

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:: LATAM Entrepreneur :: Focus in Marketing&Brand //Action Sports&outdoors ind. insider :: retail :: wine&agribusiness  

COMPANIES 36

The North Face
Life After Denim, Inc.
Red Bull North America, Inc.
CamelBak Products, LLC
7 Diamonds
Creative Recreation