I am a professional with international experience in marketing of high-end sport consumer products.
My expertise spans the following areas:
product and brand management
product marketing & marketing comm
I have a proven record of driving the development of new product concepts and delivering innovative solutions using my blend of business, marketing, tech-savvy and creativity.
My contributions drove tangible results in terms of: category growth, product development, positioning strategy implementation, compelling content creation.
My sweet spots: leading cross functional teams, bring consumer and sports insights, identify trends, analyse competitors, track and report performances, present concepts.