Bike

Fishing

Lifestyle

Moto & Powersports

Outdoor

Skate

Streetwear

Surf

Swim

Health & Fitness

Experienced marketing professional with over 6 years’ experience in campaigns including newsletters, PR, social media, email, and tradeshows. Energetic and highly motivated leader guiding and supporting teams in achieving their organizational goals. Excellent collaboration with teams to create targeted plans for new product launches, company milestones, special events and more. 


•	Manage social media calendars and posts across multiple brands and social media channels in a restrictive marketing field
•	Execution of email marketing, including the creation of a weekly newsletter and website follow up sequences
•	Manage website content and implement best SEO practices to increase website traffic and overcome preexisting search penalties
•	Develop and execute marketing campaigns based on company events, industry changes, sales targets and more
•	Constant monitoring of current events in the cannabis industry to ensure website and social media content is a reliable source of breaking information for the target audience


Content Marketing Manager

•	Proficient with BlueHornet email marketing software to segment email recipients and monitor open rates ensuring maximum visibility.
•	Creating daily email blasts to promote sales for new, sale and closeout products on one of the largest powersports e-commerce sites on the web.
•	Creating a calendar to schedule coordinated promotions and email sales.
•	Creating a Social Media Calendar to schedule regular posts on Facebook and continue increasing the number of likes.
•	Creating Facebook Ads to promote new product releases on scheduled embargo dates or scheduled sale periods.
•	Create and schedule Social Media contests and promotional giveaways utilizing WooBox Campaign Marketing Software. 


Email Marketing & Merchandising Coordinator 

•	Proficient with BlueHornet email marketing software to segment email recipients and    monitor open rates ensuring maximum visibility.
•	Creating daily email blasts to promote sales for new, sale and closeout products on one of the largest powersports e-commerce sites on the web.
•	Creating a calendar to schedule coordinated promotions and email sales.
•	Creating a Social Media Calendar to schedule regular posts on Facebook and continue increasing the number of likes.
•	Creating Facebook Ads to promote new product releases on scheduled embargo dates or scheduled sale periods.
•	Create and schedule Social Media contests and promotional giveaways utilizing WooBox Campaign Marketing Software. 


Digital Content Supervisor

•	Supported sportbike dealers in the greater Southwest United States. 
•	Responsibilities include but not limited to: Visiting dealers to establish relationships and company presence to their area, fulfilling orders via phone or email and have product shipped within 1 day and providing tech support for product being sold to dealers. 
•	Managed Social Media (Facebook, Instagram) accounts to increase company and product visibility to our current and potential customers.


Regional Sales Representative

•	Responsible for production of a bi-monthly, nationally distributed magazine that had over 45,000 subscribers. Duties included, but not limited to: staff hiring, planning of editorial calendars up to 6 months in advance, payroll, negotiation of freelance contracts and content production for both print and website. 
•	Managed Social Media (Facebook, Twitter, Instagram) accounts to increase brand visibility by regular posts schedules and promotional contests. 
•	Worked directly with manufactures to evaluate new and pre-production model units. Also worked directly with aftermarket companies to test and evaluate products from exhaust systems, riding gear, performance parts and bolt-on accessories. 


Editor

Find out detailed information about Eli Madero,  in National City, CA

Eli Madero: in National City, CA

Eli Madero

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