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Product development

Over a decade of product development experience in product development has given me an intimate understanding of brand and design. By applying a creative detail-oriented mindset to every task, I believe any goal is attainable. My ideas tell a focused and engaging narrative that increases consumer engagement, which inevitably leads to incremental business. I have demonstrated my ability to manage multiple product lines including apparel and accessories, while at the same time developing my leadership skills to inspire others to deliver their best work. 

My colleagues appreciate my skills in taking the initiative and in finding ways to make difficult tasks fun. My past and present employers have relied on me to work on tight timelines with shifting priorities. I have a detailed understanding of the product development process and work to ensure the highest quality of design to an end-product that all parties can be proud of. 


o Lead large, complex, high-visibility implementations of production processes, overseeing operations and product development.
     · Over 1,000 styles produced year over year with over 30 vendors domestically and overseas.
o Negotiate cost of materials and production to maintain cost controls and P&L targets.
o Lead cross-functional communication to facilitate collaboration and creative thinking to solve complex problems.
o Manage WIP and calendars to ensure all timelines are met.
o Oversee and provide quality control measures ensuring top quality products produced in all categories.
o Provide direction on operations, product design, and logistics on all products.
o Develop and implement systems with wholesale and e-commerce leadership to best meet the needs of the business.

Production Manager

o	Negotiate and Manage all development with import and domestic vendors 
o	Manage development calendar deadlines for design team to maintain shipping deadlines 
o	Oversee 3PL warehouse move, of over 50k units and built daily process for shipments
o	Generate purchase orders for domestic and import production through Full Circle 
o	Develop production process for all departments to insure maximized visibility in ERP 
o	Monitored COGS with merchant team for all categories to maintain best margins possible based on each account
o	Logistics and operations point person for all import and domestic moves from production to warehouse and fulfillment of purchase orders 


o	Manage numerous brand name accounts from start to finish –Executing vendor set up process (contracts, supplier agreement etc.)   development, purchase order processing, production and logistics
o	Develop products that meet and exceed pre-determined quality and gross margin targets
o	Negotiate with factories and focusing on appropriate cost engineering in design and development of product
o	Generate complete development packages for new seasons; tech packs, artwork, and reference samples
o	Manage all development details and modifications with import and domestic vendors
o	Proactively work with development, buyer and merchandising teams to anticipate or resolve any issues regarding product development, planning and production 
o	Travel to meet with current and potential clients to build and strengthen relationships by discussing trends and review line development 


Product and Licensing Manager

Find out detailed information about Laura Green,  in West Hollywood, CA

Laura Green: in West Hollywood, CA

Laura Green

PARKS PROJECT

Alma Mater

Headstart Licensed Products

Fashion Institute of Design and Merchandising