I am a recent college graduate with a Bachelor's Degree in Marketing Management. I have a year and a half of experience in branding from my time with Red Bull as a Student Brand manager where I was able to manage the Red Bull brand on and around my college campus where I built relationships with campus opinion leaders, supported events and activated around national Red Bull events such as Red Bull Straight Rhythm, Red Bull Air Race and Red Bull Soap Box. I also helped develop a new campaign for music festivals that we tested at Coachella and is now executed around the nation. After developing that campaign, I was selected to be a member of Rho Beta where alongside 30 Student Brand Managers and Wings we helped develop the future of the student marketeer position and attended meetings and calls to continuously brainstorm new ways to advance our roles.
I have two years of advertising experience from my time with the American Advertising Federation, what may just look like a college club on a resume was actually a real opportunity to build two full campaigns for Pizza Hut and Snapple with a team of about 14 people. During my time with the American Advertising Federation served in a media, account management and strategist role. I also assisted with graphic design needs from my experience with Adobe Photoshop and Illustrator. I created budgets for the campaign and ensured our campaign addressed the issues brought to us from those specific companies. We then entered both campaigns into the National Student Advertising Competition and presented them to panels of industry professionals.
I am a people person and love building relationships. I bring energy to the teams I work on. Feel free to reach out with any questions about my experience or potential opportunities.