“Some pursue happiness – others create It.” – Ralph Waldo Emerson
They say life is about connections. Who we meet and the impact we have upon each other. I believe in integrity and paying attention to what makes your fire light. In an industry, which is turbulent, constantly evolving, subject to whims – I find what is most of value is the steadiness in integrity, creativity and an endless curiosity on what is possible and sustainable.
My line of drive is to show people what they are capable of, what they can do, how to do it, and cohesively bring it together. It’s about connecting and reminding people of their potential – when we do this in an authentic way, it’s profound and lasting. Always remember not everyone can buy your product, but they can help you build it. When we inspire people – they in turn will inspire others.
I am skilled in the production of events, coordinating, marketing as well as field marketing activation. Freelance writer for Ella Cycling Tips, staying in tune with ambassadors, brand extensions and the local community. Keen to cross-functional content production, I thrive with rolling up my sleeves in the actual production of the creative product. My key strengths and key experiences are - but not limited to: Leading and assisting in the production of the creative product, product launches, marketing initiative, high quality ride experiences, photo shoots, and helping to find vendors, photographers, onsite locations, lodging, organizing production schedules, sorting production logistics with the creative teams. Managing the relationship between partners and the creative integrity of the brand. Keen to keeping inventory of all product accordingly to budget and team needs. I believe in high quality customer service first and foremost and representing the quality of the brand.