GPA 3.75
Member of Professional Association of Design, AIGA
Member of Student Advertising Graphics Association, SAGA

Lifestyle

Tech

Outdoor

Creative Agencies

Graphic design

Psychology

Digital Marketing

Ecommerce

Business Development

Product Development

Creative Design and Merchandising

Global Marketing

Packaging

Product Design

Design - Graphic

Graphic Designer

Accomplished Graphic Designer with a demonstrated history of success in retail packaging and print industries.  Proficiently skilled in production art, packaging design, strategic brand marketing, and product merchandising.  Holds a Bachelor of Arts degree in Graphic Design from California State University Northridge.

Innovated retail product packaging designs for a renowned electronic mobility brand for domestic markets,  successfully featured in prominent retail chain stores including Target, Costco, and BestBuy.
• Designed print artwork advertisements, posters, and brochures; consistently exceeding aesthetic and communicative goals.
• Utilized automation platform 'Mailchimp' to create e-mails, e-newsletters and electronic direct mail promotional campaigns.
• Crafted digital content tailored for diverse marketing channels; maximizing brand exposure and engagement via social media, web banners, and billboards.

• Oversaw pre-press and pre-flight file setup processes, guaranteeing flawless execution of final production artwork  for licensed entertainment brands showcased on B2C e-commerce platforms like HBO, FOX, and Nat Geo.
• Formulated and executed digital product mockups in line with brand standards, enhancing the visual portrayal  of apparel and hard goods; upholding consistency in design elements, typography, and color palettes.
• Curated and updated an extensive array of printed materials, ranging from program books and playbills to marketing collateral and brand style guides while maintaining a cohesive brand identity and messaging.

Production Artist

• Led project timelines and deliverables for a team of professionals in a dynamic setting. Overseeing the creation of  diverse materials such as product packaging, presentations, catalogs, advertising assets, and POP displays.
• Conceptualized and executed packaging designs for leading outdoor brands featured prominently in national  retail chain stores, including Walmart, Target, Dick’s Sporting Goods, Bass Pro Shops, and Big 5.
• Conducted market research and trend analysis through attendance of trade shows for Outdoor Retailer,  resulting in informed graphic direction and elevating brand positioning. 
• Demonstrated expertise in image manipulation, color correction, and photo retouching, delivering impactful visualization.
• Proficiently adapted AutoCAD software 'AlphaCorr' to produce complex and intricate packaging dieline solutions.
• Supported marketing by producing hang tag packaging and graphics for outdoor lifestyle brands, such as  Outdoor Products, Columbia Sportswear, Fieldline Pro, and SOG. 
• Contributed persuasive copywriting to product descriptors, effectively communicating benefits and features  to consumers, resulting in increased product understanding and perceived value.
• Generated illustrations, renderings, and technical drawings to enhance product visual representation.

Find out detailed information about Christopher Landon, Graphic Designer in Los Angeles, California

Christopher Landon: Graphic Designer in Los Angeles, California

Christopher Landon

Segway Inc

The Araca Group

The Outdoor Recreation Group

California State University Northridge