Always curious about the path less taken, I’m a visionary marketing leader who has 16 years of experience leading teams to create and deliver stories that inspire. Passionate and full of grit, what I bring to an organization is the uncanny ability to see a vision through to completion. Many can create a vision, others can execute it, but few can do both, and do it well. I can.
Having a strategic mind and creative heart, I love nothing more than crafting a story that moves audiences. But telling the most amazing story does nothing in insolation. I am a skilled practitioner who can draw upon my diverse background to leverage the best medium or tactic, to deliver the right message, at the right time, to the right audiences.
HIGHLIGHTS • Helped reinvigorate two nearly forgotten heritage lifestyle brands. • Chartered new terrain in social engagement showing how authentic conversations leads to good business. • Masterminded and executed experiential events bringing brands and people together and watched the sparks fly. • Believed in others potential and empowered them to be their best building teams that are now unstoppable. • Educated organizations on how to effectively connect with audiences while driving measurable results. • Provided countless marketing plans and go-to-market strategies for various products, programs and initiatives.
SPECIALTIES • Global Brand Management • Team Building & Development • Strategic Planning & Integrated Marketing Plans • Product Marketing & Go-To-Market Strategies • Retail Marketing (In-Store and E-Commerce) • Public Speaking & Media Relations • Digital Marketing & Social Media • Advertising (Client and agency side) • Content Strategy and Copy writing • Event Planning & Execution • Project Management and Resource Planning • Budgeting