Kristy DeMarco

Kristy DeMarco

Director, Product Marketing

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Specializing in Revenue Growth through effective GTM strategy, positioning and execution with a meticulous approach to defining Key Performance (KPI) Metrics to track and optimize for success.

A pragmatically trained marketer delivering results with strategies and programs that start with the market need and end with clear goals in mind. Identifying new opportunities through a comprehensive understanding of the customer challenges and buyer’s emerging pain points and then building positioning, messaging and programs to help bring the product benefits to life.

15 years of brand management, product marketing and demand generation experience has yielded an unrelenting aptitude for winning strategies … and the desire to have FUN while doing it.