Christine  McAdams


A top-performing, innovative Vice President of Design with extensive experience in creative direction and merchandising. Highly skilled in directing internal teams through all facets of design projects, overseeing lifecycle from inception to completion, ensuring adherence to overarching strategies, policies, procedures, and best practices. Proven ability in innovating merchandise based on consumer trends and evolving needs, facilitating continuous revenue generation and improved market share. Recognized for ability to effectively present concepts and designs to prospective partners, forging strategic alliances and synergies through design and product development. Consistently recognized for trend-spotting talent from ongoing and extensive travel to fashion capitals including Paris, London, Amsterdam, Munich, Barcelona, Zurich, Sydney, and Melbourne.
Areas of Expertise include:
? Design & Creative Development ? Team Leadership & Development ? Marketing & Branding
? Fashion Merchandising ? Partnerships & Alliances ? Project Management
? Strategic Planning & Analysis
? Young Men’s & Boys ? Revenue & Profit Growth
? Juniors, Missy & Girls ? Process Improvement
? Private Label, Branded, Licensed