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Digital Marketing Manager

Results-oriented digital marketing manager bringing more than 10 years of wide-ranging experience, executing measurable & highly effective marketing campaigns for the health industry. Extremely successful in driving sales, traffic and revenue. Expertise in SEO, pay-per-click advertising, Facebook Ads, and online content development. Seasoned in creating dynamic on-brand marketing content for existing and new social media platforms. Accomplished in evaluating analytics and marketing campaign results to adjust strategies for goal achievement. 

•	Developed and managed company Wordpress web site to attract & inform prospective customers about complex and novel nutraceutical products, creating a steady leads stream with excellent conversion results. 
•	Developed and managed Google PPC and Facebook Ads campaigns to drive and grow sales into new markets, resulting in $2 Million in new business in 16 Countries. 
•	Devised email strategies, including segmenting strategies, welcome email auto responders and training drip campaigns using Aweber. Getresponse, and LeadPages. 
•	Created effective Social Media and Website messaging using language, graphics and marketing collateral. 
•	Defined and tracked campaign effectiveness and adjusted strategies accordingly, using split testing and Google Analytics to compare, measure, and adjust Ad and Campaigns to optimize performance.
•	Directed a successful SEO and link-building campaign to increase the website's Organic Search results and drive free traffic to site.
•	Boosted website traffic by 500% by creating an integrated social media strategy, SEO, Facebooks Ads, and Google PPC campaigns. 
•	Successfully developed business in 16 countries with six figure monthly sale volumes into two European countries and two Asian countries. 
•	Learned and applied best practices for Social Media Marketing via Facebook, Pay-per-click advertising on multiple search engines, and conducted SEO to improve organic search results for the company marketing website, achieving page 1 Organic Search results for over 20 key search terms. 


Find out detailed information about Dana Christiansen, Digital Marketing Manager in Dana Point, CA

Dana Christiansen: Digital Marketing Manager in Dana Point, CA

Dana Christiansen

ADT, llc

Columbia University

UCLA