Tricia Bean

Tricia Bean

Director of Sponsorships

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I am a dynamic, accomplished events and entertainment professional, relationship builder, storyteller and engagement enthusiast with progressive experience maximizing multi-million dollar multifaceted diversity sponsorships and events portfolios. I am a driven creative visionary with success in multicultural marketing, boosting market share, directing initiatives from concept to execution and identifying growth opportunities. I am adept in performing within changing environments requiring focused decision-making. I enjoy creating emotional connections, surprising and delighting and delivering unexpected awe. #ONO

My schedule includes regular business travel of up to 80% and working nights and weekends.

I have lived abroad in Hong Kong and Germany. I’m open to relocating, including international.

My personal interests are: socializing, events, travel, culture, food and beverage, living large on a budget. I curate off the beaten path experiences for friends and acquaintances.

I am passionate about life - exploring, learning, new adventures and things that make my heart race. I put a lot of myself into everything that I do.


Awarded Golazo and Golazo People’s Choice awards for 2017 Mexican National Team campaign
Billboard Latin Music Conference speaker – Approaching Brands for Your Music Product
Ad Age recognition as 3rd most recognized 2014 World Cup sponsor for AT&T’s music anthem, Corazon de Campeon, campaign though not a sponsor
Winner of AT&T Diversity Key Contributor Award
Led Junior Achievement campaign by doubling goal with a 75% fundraising increase