Scott Reid

Scott Reid

Executive Creative Director

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Summary

• Accomplished Executive Creative Director with proven strengths in concept development and strategic planning, leadership, staff development, branding, advertising, brand activation, and experiential marketing.
• Skilled in such key disciplines as art direction, graphic design, copywriting, brand activation, retail marketing and design, music and video production, presentations, speechwriting, scriptwriting, narrative, presentation design, direct marketing, and consumer promotion.
• Very strong creative, analytical, problem solving, interpersonal communication, and presentation skills; demonstrated ability to work effectively with business partners and client executive staff through all phases of advertising and promotional campaigns.
• Earned reputation for creating and successfully deploying nontraditional strategies and tactics in driving and changing consumer behavior.

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