Nicole Chasin

Nicole Chasin

Marketing Director

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Summary

Data-driven Marketer with 7 years of experience specializing in lead/demand generation and database marketing, while also serving in multiple roles in support of the company’s growth strategies. Life-long learner interested in tech and user experience to not only engage and convert target customers, but reduce cost and improve efficiency of marketing dollars.

Specialties:
Campaign Management, Customer Acquisition, Data Mining, Database Marketing & Segmentation, Direct Response Marketing, Email Marketing, Lead/Demand Generation, List Management, Media Buying, Performance Marketing, ROI Reporting & Analytics, Search Marketing, Social Advertising, Strategy.

Proficiencies and Skills:
CRM, CMS, ESP, and Tracking Software platforms; Facebook Ads Manager, Facebook Insights, Google Analytics, Google Ads, Google Tag Manager, MS Excel, HTML, CSS, JavaScript, PHP, RESTful APIs;
Familiarity with: SQL, Python, C#, ASP.NET, Google Apps Script, Excel VBA, OS X and Command Line

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