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Business Manager

• Expertise in Market plan execution, interpersonal skills, maintaining business relationship and Strategy
implementation. Have work experience in Punjab, J.K, HP, UP, Uttranchal & Rajasthan Markets.

• Possesses excellent man management & communication skills. Having analytical and process oriented
approach to address the situations from identifying problem until offering solutions.

• Wide exposure to build different kind of sales models -dealer based, 2/3 layer distribution based from
scratch, creating performance oriented strong team and leading them successfully to profitability.

• Strong business acumen with skills in conceptualizing robust plans for market development in
different segments for better market penetration as well as scaling-up the value chain to create
more opportunities and business streams for different verticals.

• Possesses excellent man management & communication skills. Having analytical and process oriented
approach to address the situations from identifying problem until offering solutions. Cross-category
experience from FMCG to Telecom to Consumer Durables. Expert in turning around underperforming
segments & business units through best practice identification and implementation.

and am responsible for the entire business operations of Sales, Service and Commercial in the territory.

• Reporting to - North Head
• Delegating to - Sales Manager - 5, RSO -4, Branch Accounts and Service Team
Organization Profile: Onida today enjoys a strong equity among consumers making it one of the leading brands in India. Latest technology and the finest design have made Onida a leading player in the electronics and entertainment business today. It has recently made a foray in other household
appliances including LED, AC, Washing Machines & Microwaves.

Achievements:
•   Growth in AC category with 22% in value business.
•   Growth in Washing Machine with 39%
•   Expanded network to 58 billing points with consistent business.
•   Maximum contribution in high end models in entire North.

Profile:
• Managing & servicing the various channels including distributors, direct dealers, sub dealers and institutional sales channels. Planning & implementing territory level sales, pricing and promotional
schemes. Monitoring distributors' network operations in terms of coverage, stocking, credit norms, target setting, promotional support and after sales service.

• Market development through identification of new channels and expansion of existing channels
resulting in deeper market penetration, reach addressability, extraction and hence aimed market
share. Sales, Collection, Profitability and Promotional Planning for various channels.

• Monitoring the service function in both the town in order to fetch desired delivery levels, Motivate and training of sales force for company area operation. Formulating strategies to increase market share of
brand. Market research and feedback activities & promoting complete range of Products at the various retail, key accounts and institutions.

Profile: Managing Branch operations & provide a strategic vision to the team of Area Sales Managers by assessing the market segmentation, provide a strategic vision to achieve sales growth.
Also delineate key performance Indicators down the line among team members and take a periodic
review of performance achieved, undertake variance analysis & revisiting action plans whenever required.
Provide sustainable & positive working environment to his entire team and keep them fully motivated and charged to work on stretched targets without feeling the heat of work pressure.

Branch Manager

Profile: Managing Branch operation and servicing the various channels including distributors, dealers and institutions, Effectively implement sales promotional, advertising and merchandising programs.
Ensuring visibility of focus SKU. Ensuring maximum availability ratio per outlet. Ensuring required stock
level at distributor end. Regular tracking on the sales team and provide training to them. Regular check on the competition activities, schemes and promotional programs.

Achievements
• Promoted as Branch Manager in October, 2008.
• CEO AWARD - Won CEO award 8 times out of 13 in the entire country.
• Given a growth of 50 % in CTV, 77% in DVD and 80% in Washing Machine in 2009-2010.

Profile: Managing a business of True Paid in Lucknow city through Distributors. Managing new product
launch and demonstration in different areas. Outlet wise secondary tracking and regular visit in the market. Delivering of Orders and Revenue collection.

Achievements
• Acknowledged for achieving sales targets in a tough market condition and increasing sales in the territory trough various dealer program, display space maximization and better service turnaround &
Launched True Paid Services in Gorakhpur and Basti.

Sr. Executive

Jaipur & Kanpur - (December, 2001 to February, 2005).

Organization Profile: Coke is the world's largest manufacturer, marketer of non alcoholic
concentrates controlling more than 50% of the global soft drink market share.

Profile: Managing 6 Distributors and 600 retailers & achieving sales, collection targets. Achieving SKU
wise target and ensure market visibility. Managing Budget for the territory and & achieving desired
results within assigned CPC. Responsible for Primary & Secondary sales. Ensuring regular and prompt
service in the market. Maintaining market share.

Achievements
•   Won Appreciation Certificate and Trophy for consistent performance for 2 years.
•   Won best Sales Officer award in 2003.
•   Rated as one of the best five Associates in North India Region in Coca-Cola.
•   Always successful in achieving ME (Meets and Exceeds) rating in the entire appraisal.
•   KP3 - Key Performance Privilege Program - Selected among the top performers in whole north

Sales Executive

Find out detailed information about Sachin Srivastava, Business Manager in Sachin, CH

Sachin Srivastava: Business Manager in Sachin, CH

Sachin Srivastava

ONIDA - Mirc Electronics Limited

Samsung Electronics India Limited

Panasonic India Private Limited

Mirc Electronics Limited

TATA Teleservices Ltd

Hindustan Coca Cola Beverages Pvt. Ltd

AMITY University (Amity School of Distance Learning)