Coming form a startup, Adam prides himself on his work ethic. He is a firm believer that there isn't a job too large or too small. Adam had to learn how to bootstrap his way from idea to reality. He assisted the TuMe team at every stage of development including: design, marketing, sales, customer service, and more. In order to be successful, Adam had to be in touch with the community to have the support for growth. Adam was able to tap into the local influencers and industry gatekeepers to assist validating the brand.