I am an MBA graduate at Schulich School of Business (Toronto, Canada), with 8 years experience in the merchandise field, and I am deeply interested in joining an exciting retail company as a Buyer or Merchandise Planner for several reasons. Firstly, I’m excited and engaged by the challenges in category management, because the field relies entirely on understanding the customers and deciphering trends in data analysis. To maintain and improve assortment performance, we must strategically consider each marketing concept and have a strong sense of the business model. 

Additionally, I believe my eight years’ experience in planning and allocating, combined with my strong academic accomplishments, will help me succeed and meet targets in the company. I would like to point out three main skills that I developed throughout my career:

1)	Data analytics proficiency: In my 8 years working as a leader in merchandise planning and product strategy at big retailers in Brazil, I transformed raw data from unstructured reports into meaningful charts, interpreting them to produce valuable insights. 

2)	Long-term relationships: By leading cross-functional projects at my previous company, engaging with many of its leading directors, I learned how to navigate among top leaders and negotiate with many different players, with transparent and collaborative relationships. 

3)	Engaging and coaching teams: Based on my experiences leading a team of five, I believe a leader has to inspire the team and enable them to understand the purpose of both their tasks and the overall business. 


•	Support the Category Business Manager on the Line Review decision making process.
•	Ensure all the steps of the Line Review process are met to successfully launch the new items in stores.
•	Weekly competition analysis to improve promotions and keep the category competitive and profitable. 
•	Develop pricing and promotional plans, analyzing trends and historical data, or identifying financial risks and opportunities.


Merchandise Coordinator (MBA Break Internship)

• Responsible for planning and allocation of categories worth US $202 million in annual revenues, leading a 5-people team.
• Improved the allocation process to increase efficiency in outbound flow of products to stores: reduced stockout rate from 22% to less than 8% and increased inventory turnover by 25% in a 2-year period.
• Reviewed and simplified department targets, creating an online dashboard to monitor them: this process helped the company to increase Gross Margin in 6 percentage points in 3 years.
• Reviewed and improved product assortment: some categories were reinforced, while others were removed.
• Cross-functionally coordinated the new expansion project of opening 7 mall kiosks selling only smartphones.
• Reviewed performance and built action plans weekly to improve indicators with Category Managers, analyzing Open to Buy, price-levels balance, best-selling items; these action plans enabled revenue growth of 10% during economic upheaval.

Associate Merchandise Planning Manager

Responsible for Collection Planning and Allocation of Products leading a team of two assistants:
• Planned financially structured collections, in terms of number of models per category and style, based on profits history.
• Built reports on sales performance, margins and franchise sell-out rate.

Merchandise Planning Team Lead

•	Managed Footwear categories worth US$ 180 Million in annual revenues, leading a team of a planning analyst and an assistant.
•	Changed Brands assortment in the sports footwear, resulting in 30% increase in inventory turnover, a stable gross margin, and a positive revenue growth of 7% for the first time in three years. 
•	Planned a balanced collection in terms of shoes types, brands, price ranges and fashion styles. 


Merchandise Planning Manager

•	Took part on job rotation program in Supply Chain, Merchandise, Store Management and Loss Prevention departments.
•	Worked as a store leader, streamlining replenishment routine and merchandising, boosting sales in over 10%.
•	Promoted within six months to a managerial role after achieving the store’s sales target for the first time in 4 years.


Buyer Trainee (Graduate Program)

• Searched for new location opportunities in the market.
• Lead a team of two assistant and coached 5 branch managers to run the locations.
• Branch coaching results: 60% of units achieved 20% ROI in the 1º year; two of them became the highest performers within the group.

Expansion Business Manager

Find out detailed information about Eduardo Dal Zot,  in Toronto, ON

Eduardo Dal Zot: in Toronto, ON

Eduardo Dal Zot

CANADIAN TIRE CORPORATION

LEBES (Large clothing, furniture and electronic retailer with 160 department stores)

AREZZO &CO (Largest Women Footwear Retailer in Brazil)

Renner (11th Worldwide Fast-Fashion Retailer with 322 department stores in South America )

Renner (11th Worldwide Fast-Fashion Retailer with 322 department stores in South America )

QI GROUP

Federal University Rio Grande do Sul

Fundacao Getulio Vargas

Schulich Business School, York University