
karine van mensel
dedicated professional
Summary
My success factors to succeed are commercial rigor, results drivenness, leadership skills, strategic insight and • +10 years 'international' marketing experience in FMCG, B2B & LUXURY brands: brand equity, full marketing mix (social media, SEO, SEA), TV, print, CRM, packaging, in-store activities, PR, sponsorship, performance marketing, events, NPD. • Driven entrepreneur, proven track record in general management & project management • Digital marketing savvy • Good analytic skills - full P&L responsibility • Supply chain discernment • Skilled people manager by nature • Strong team-player, quick self-starter - pro active attitude • Creative, innovative and extravert personality • Customers at the heart of everything • Passionate about brands and people