Jerry Fallon

With more than 20 years of sales experience in the apparel industry, I specialize in the men’s dress shirt, neckwear, sportswear and footwear markets, distributed through mass, mid-tier and department stores, off-price retailers and warehouse clubs throughout North America.

Select career highlights include leading the company’s successful entry into both the footwear and warehouse club marketplace, introducing the dress shirt and tie box set product to mid-tier and mass retailers and winning market share from the leading dress shirt supplier through competitive pricing strategies.

Leads sales efforts for branded and private label men’s footwear and apparel distributed through mass, mid-tier and department stores, off-price retailers and warehouse clubs throughout North America. Consistently exceeds sales goals, building a broad customer base to grow a $50K book of business to more than $12M over 14 years, delivering over $100M in total revenue production.

I am very customer-focused and increase Key Account retention through relationship building and surpassing client expectations. I continually analyze sales data and market trends to maximize sales potential, and embrace the strength of technology to help brick and mortar retailers compete against online merchants.

A valued member of the management team, I am a confident communicator who articulates across the organization, gaining buy-in on strategy recommendations. Experienced across all retail channels with deep industry insights, I am uniquely qualified to help category leaders and emerging brands diversify across distribution channels and penetrate new domestic and international markets.