As an integrated marketing professional, my expertise is aligning a multitude of marketing channels all designed with one goal in mind....connecting the consumer to the brand. Consumer touch points are a vital opportunity to create brand affinity and increased market share.
With nearly 20 years of experience, I have worked on a wide range of brands across multiple categories. My passion is in creative problem solving and helping brands tap into passion points that will engage and connect with consumers.
Specialty in product launches, go-to-market, start-ups, brand architecture, lifestyle marketing, public relations, social/digital, Ecomm, project management, consumer insights, B2B & B2C, creative & strategic marketing plans.