Tane Minnick


Results-driven GM, Direct-to-Consumer Merchandising, DTC Retail and Marketing Executive with three decades of experience balancing data analytics with elevated aesthetics to lead vision for global brands and identifying and securing market expansion and business growth opportunities for iconic consumer product manufacturers and retailers. Adept at driving sales and profit growth, turning around underperforming brands, ensuring customer satisfaction, fostering joint ventures and streamlining operations. Expertise includes strategic planning, productive innovation, creative storytelling, entrepreneurship, cross-functional partnerships, marketing, ecommerce, merchandising, P&L oversight, human resources, executive mentoring, fiduciary and brand governance. Dedicated to building effective relationships and providing support to stakeholders, employees, executive teams and boards of directors.