Bill Geibler

Summary

http://linkedin.com/in/Geibler

Thank you for your time and consideration.

With my 17 years of marketing experience and several more in medical and business publishing, I bring a rare blend of traditional/digital marketing and communications skills. I was one of the founding employees of R2integrated, now one of Maryland’s premier digital marketing firms. In my 7 years at R2i, I was immersed in dozens of complex marketing challenges across a wide variety of businesses, technologies, and key performance indicators.

I have served as both an internal marketing manager and as an agency project manager on B2C, B2B, and government battlefronts. I have hands-on experience with marketing tools and strategies, as well as team development/management experience. My digital marketing expertise predates the moment that Google redefined search, and I was fortunate to experience the revolutions in SEO, PPC, social media, content management systems, and analytics as they matured from exciting new tools to become established and highly competitive arenas that require continual improvements in efficiency and finesse.

I possess elite professional writing experience, as a print reporter/editor, blogger, social media strategist, Web copywriter, email specialist, and brand manager. If needed, I have expertise in graphic design, including Photoshop and Illustrator, as well as desktop publishing, including InDesign and Quark.

Skills:

CRM, B2B, B2C, Govt., Nonprofit, SEO, PPC, digital marketing, social media, blogging, podcasts, copy writing, project management, team management, PR, communications, analytics, product marketing, Photoshop, InDesign, branding, print publishing, and more.


Software:

• CRM
?- Salesforce
?- Marketo
• SEM/PPC
?- Google AdWords
?- Bing
?- Google Analytics
?- Webmaster Tools
• Social Media (Marketing & Communication tools)
?- Hootsuite
?- Facebook
?- Twitter
?- Instagram
?- LinkedIn
?- Pinterest
• Analytics
?- Google
?- HubSpot
?- Hootsuite
• Email Management
?- Marketo
?- Constant Contact
?- Mailchimp
?- Sendgrid
• CMS (Content Management System)
?- Wordpress
?- Drupal
?- DNN (DotNetNuke)
?- Joomla
?- Sharepoint
• MS Office
?- Word
?- Excel
?- PowerPoint
• Adobe Creative Suite
?- Photoshop
?- InDesign
?- Illustrator
• Other
?- Quark

Connections