Cole Gerst

Lead Soft Goods & Accessories category designer
• Sets the seasonal direction for product & graphics including backpacks, t-shirts, socks, headwear, special footwear patterns and branding
• Technical Bag & Backpack Design including color direction and branding
• T-shirt Design including graphic and illustration treatments
• Headwear Design & Development including graphic treatments and trims
• Sock Design & Development including pattern and color design
• Apparel Design & Development
• Packaging, Hangtag & Retail Fixture Design for all Business Units
• Brand Marketing design support