
Rafael Lara
Route Sales Representative
Summary
Experience Creative Marketing professional Sysco bringing 15+ years of success Marketing Associate Walnut, California 03/2017 to developing engaging visual 03/2020 communications to drive revenue and Increased 20% revenue over last year by designing and brand awareness. Energetic and enacting marketing strategies within budget parameters, as self-motivated with proven success in well as studying key consumer and market data. client relationship management and Gathered competitor data, analyzing pricing, product sales retention. Highly skilled in developing and marketing strategies. social media content aligned with Increased sales 10-50% weekly by launching special promo/ brand image to elevate audience weekly close outs marketing campaign. engagement. Developed sales and marketing presentations for current and Hardworking and reliable professional prospective clients. with strong ability in the Hispanic Analyzed current buying trends and competitor acquisition segment and sales. Offering tactics. leadership, and customer service. Increased sales 10-40% within a weekly goal by launching Highly organized, proactive and promo marketing campaign. punctual with team-oriented Developed marketing strategy to improve brand engagement, mentality. resulting in increased social media presence. Enthusiastic individual with superior skills in working in both team-based US Foods and independent capacities. Bringing Territory Manager La Mirada, CA 02/2014 to 03/2017 strong work ethic and excellent Sold items to achieve sales and profit goals and increase organizational skills to any setting. overall revenue. Excited to begin new challenge with Oversaw inventory purchases and sales contracts to keep successful team. records current and compliant. Cold called more than 50 customers per week to solicit