Social Media stategy and operations for a variety of clients
in the retail, FMCG, health and fitness, construction,
I am an experienced and innovative social hospitality and real estate sectors. December 2012 to
media and online content editor with Present
exposure to various forms of media
platforms that drive and influence both local An experienced marketing professional who can manage all the strategic
and global brand awareness. My skillls and operational aspects of social media campaigns.
include SEO, web development, social Has partnered operationally with Creative and Content teams to build out
media content planning and a creative content calendars to ensure a steady pipeline of organic posts for various
approach to advertorial content as well as channels to market.
photo and video creation. I have extensive Defined the vision and strategy for full engagement with customers and
experience in the sports supplement, fitness future customers across social.
and bodybuilding industries. Have conducted and led social campaigns directed at social outreach in
the local community.
Experienced in platform research and target trends in a creative capacity.
Curated, generated, managed, tracked, and optimized content across
multiple social networks (Facebook, Twitter, Instagram, YouTube, Google+,
GET IN TOUCH Pinterest, LinkedIn and Yelp to name a few).
Planned and executed social content for both evergreen and one-off
Mobile: 760 808 6095 campaign-led initiatives in addition to full execution and implementation.
Building out creative campaign specific programs that align to larger
Email: [email protected] company priorities.
Managed influencer strategy, and worked with influencers to find strategic
Address: 160 Coyote, opportunities to expand reach and impact.
Cathedral City, CA, 92234 Defined the criteria by which to evaluate influencer opportunities, as well
as the success key performance metrics.
Experienced with various software packages including but not limited to:
Hootsuite
Sprout Social
Buddy Media (Salesforce)
Basecamp
Dropbox
WordPress and custom Content Management Systems
Google Analytics
Facebook Insights
