I have had the honor over the past 10 years to work within the travel industry, where I was able to develop and execute successful marketing campaigns with a focus on the consumer, the market, and loyalty – culminating in successful and impactful results.
I have a strong diverse background, which includes includes 10 years of marketing and sales expertise in the hospitality industry and 11 years in the legal industry. My successful career in the legal industry, with a pivot to marketing and communications, set the foundation for my focus on the consumer lifecycle and journey.
I am a passionate, results-driven, and forward thinking marketing professional. My focus on brands and the consumer experience allows me to successfully create and execute key initiatives to drive top-line revenue. My strong background in communications is a key driver in my ability to build and maintain stakeholder relationships. This enthusiasm, passion, and skill-set flow over to the internal organization, where my ability to lead, inspire, and connect with colleagues and cross-functional partners to grow and change processes and procedures. Together my organization and communication skills allow me to thrive and excel in a fast pace work environment.
Specialties: • Expertise in remote workforce • Emotional Intelligence • Empathy • Brand strategy/awareness • Team leadership + Training/On-Boarding • Leading strategic photo sessions • Mentoring • Loyalty marketing • Promotional campaign execution and management • Project management • SEO • Website merchandising • Client customer service • Marketing budget maintenance • Digital + Paid media • Social media • Copy-writing + content creation • Presentation creation and delivery • Ownership/management relations • Photo shoots • Salesforce