Creative Agencies

Fashion

Music

Film

Brand strategy

Live events

Brand partnerships

Experiential marketing

Creative strategy

Associate, Client Services

Experienced Brand Partnerships and Creative Strategy Specialist with a demonstrated history of working in the music and events industry. I have worked at MKTG as an Associate in Client Services where my main client was Ciroc Vodka. I was given the ability to work very closely on various experiential ideas, creative strategies for upcoming events, and initiate and facilitate Brand Partnerships based on their brand world briefs.

I initiated cold reach outs to brands such as SoFar Sounds, HYPEBAE, Buzzfeed, Genius, Elite Daily, RocNation and many other partners for creative partnership ideas that I felt would fit the client's needs. I really enjoy sitting in a room with team members and client partners to brainstorm ways to bring awareness and revenue for both parties. 

•   Initiate creative and production briefing process and present directly to client
•   Independently research and contact prospective event organizers to develop a strategic partnership based on main KPI
•   Provide competitive research and analysis for client presentations
•   On-site program execution including staff training, troubleshooting, reporting and event production/design needs
•   Collaborate with Creative and Production in sourcing and inventory management of event materials and POS items
•   Deliver budget and financial reporting to client on a monthly basis to ensure efficiency
•   Actively contribute in brainstorming and ideation sessions with cross-functional teams
•   Build strong and effective Client and Partner relationships to ensure smooth execution and production of events
•   Host weekly status meetings with partner agencies and client on all necessary updates
•   Provide client with monthly research reports on potential events (including cost, added values and event inclusions)
•   Participate in presentation of creative and innovative footprint and activation ideas to client and corresponding teams

• Facilitated and organized events from setup to breakdown (Fashion Week, Corporate Events, etc.)
• Monitored and communicated with vendors, contractors, deliveries, rentals, etc.
• Assisted Event Lead and clients with any requests that came up during the event

Production Assistant, Freelance

• Work closely with consumer and media strategists and investment specialists to help build a media plan, while also handling day-to-day client requests
•  Build and maintain strong working relationships with clients, vendors, publishers to ensure an effective creation and implementation of campaigns
•  Manage the day-to-day implementation, optimization, and performance of campaign activities including authorizations, budgets, and the reconciliation process
•  Develop tactical components of client media campaigns, such as flow charts, spreadsheets, and budget summaries
•  Coordinated print and radio ad insertions using direct contact with publishers and radio stations nationwide
•  Use qualitative and quantitative research to develop consumer insights and budget allocations
•  Compile research data to help the planning teams ensure client is reaching target audience
•  Completed billing and invoicing needs for print and radio ad campaigns

Associate, Portfolio Mangement

Find out detailed information about Dasha Akelin, Associate, Client Services in Santa Monica, CA

Dasha Akelin: Associate, Client Services in Santa Monica, CA

Dasha Akelin

MKTG

Milk Studios

UNIVERSAL MCCANN

Pace University