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Consultant

Current San Diego State University Sports MBA 2021 candidate. Dedicated marketer with versatile business skills and proven leadership abilities. Passionate about the creative process and delivering excellence. Driven achiever with strengths in art, organization, time management, and communication. Seeking a marketing opportunity with a world-class organization that will help further develop my skills and contribute to achieving company goals.

Analyzing strategies to integrate the Bundesliga brand into the United States and preparing to report and present recommendations to Bundesliga International leaders

• Executed outreach marketing to increase exposure and retain consumers improving subscribers by 5%
• Developed initiatives for partnerships to expand investment and advertising
• Created and authored top plays article segment improving the click rate by 10%

Content Marketer

•Managed end-to-end operations of 50 plus Fortune 500 companies' online advertising campaigns (including Wilson, adidas, and NCAA) involving coordinating advertising specifications and executing deliverables across five sport news digital platforms
• Identified client promotional opportunities and developed actionable marketing plans
• Provided quantitative data analysis and milestone tracking for successful campaigns
• Streamlined company and client processes for campaign status system
• Developed invoicing and accounts receivable process to better track financial activities

Account Manager

• Researched and analyzed ASICS brand using primary and secondary market data to solve the brand’s sales decline
• Created customer profiles and presented findings and proposals on customer targeting to Marketing Director

Marketing Analyst

•Developed customer insights for a non-profit business leveraging multiple research
methods (observation, in-depth interviews, focus groups)
• Presented findings to client owners enabling them to expand customer reach

Find out detailed information about Macy Vrabel, Consultant in San Diego, CA

Macy Vrabel: Consultant in San Diego, CA

Macy Vrabel

Bundesliga Corporation of Americas

Just Women's Sports

Advanced Sports Media Group

Running Warehouse

HumanKind Fair Trade

California Polytechnic San Luis Obispo

San Diego State University