Center Manager

We are an English language school that specialties in ESL students that would like to advance in their career or continue their education for
all levels. We also have partnerships with Universities and Colleges in Los Angeles where we can provide conditional offers to overseas
students that are interested in continuing their education in the United States.
? I am responsible for partnerships and business development.
? Student servicing: Visa issuing, application assistance and homestay arrangements.
? Online and offline marketing where our business goals are to grow forward with video and influencers marketing.
? Digital marketing includes; Facebook, Google Analytics and Instagram reporting and advertising
? Content creator and face of the brand for all digital channels including Youtube, Facebook and Instagram

Strategically allocated a $30,000 monthly budget towards online and offline marketing campaigns and educational exhibitions


? Increased customer acquisition by 20%, averaging 5,000 monthly new registrations, using various social media platforms and paid
influential marketing, generating on average 80,000 views per advertisement https://www.youtube.com/watch?v=tBGjAV3RAhg
? Created marketing campaign, teaching native Arabic speakers how to pronounce English letters properly, raising brand awareness
by 30%, receiving the MENA award for outstanding creativity https://youtu.be/heh5WXZSJIg
? Implemented a new communication system that linked all the regional marketing offices to expedite internal services, which
resulted in a reduction in response time from 7 business days to an average of 1 business day; and adopted by all departments.

Marketing and Communications Manager

Increased the number of student registrations by 200%, through reaching out to new business opportunities by onboarding more
schools in the gulf region, which resulted in establishing 6 mini exhibitions throughout the year instead of just 2 major ones
? Increased student turnout to study abroad exhibitions by partnering with additional international universities in the UK and handling all the logistics; includes hotel, flight and driver bookings for multiple city tours every two months
? Lowered our operating cost by 40%, through negotiating contracts with hotels, flights, car rentals, and restaurants which
improved the time efficiency as vendors were familiar with our standards and booking requirements.
? Launched online and offline marketing campaigns in each country by using local contacts through advertising agencies in order
to reduce costs for our offline campaigns. I also managed all our online campaigns on Facebook, Instagram, and Twitter
? Represented our company professionally by giving presentations at every school visit and exhibition to introduce our services and grab the attention of key stakeholders resulting in increased partnerships

Marketing and Business Development Manager

? Opened a new department of contracting with UK universities to host presentations and workshops for students in Jordan to pursue their education in the UK. This new department created an additional annual income of around $80,000
? Developed a new Study Support Center to provide access to educational material for members to improve their English skills
? Brought new business by answering inquiries and creating creative content on social media channels to attract new students

Study Support Center Coordinator

?	Effectively organize the venue, sound system, floor plans and all the administration work of the 120 candidates weekly making sure security and precise arrangements were of global standards. Which resulted in our center accommodating 40% more candidates each week.
?	Reorganized the process of managing inventory resulting in cutting costs and better management of the space.
?	Developed a new and easy to use scheduling system that saved our examiners time which increased their availability by 20%.

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Find out detailed information about Balqis Abbadi, Center Manager in Los Angeles, CA

Balqis Abbadi: Center Manager in Los Angeles, CA

Balqis Abbadi

American English College

British Council

Global Vision

British Council

British Council

Open University