Freelance Digital Marketer

Experienced digital marketer with over a decade of success. I've managed budgets as large as $5 million a year, and as small
as $10k a month. I'm dedicated to growing your business at the right cost-per-customer and ROI.

o Effectively managed digital marketing channels for a variety of clients focused on Google Ads and Facebook/Instagram ads.
o Drove customer acquisition for several e-commerce brands such as Raven & Lily, Motiv, Fine Southern Gentleman,
Kube, and SongSecure.
o Scaled SongSecure revenue 10x through Google and Facebook ads alone.
o Increased Kube's sales volume 8x
o  Implemented full-funnel digital strategies through a gamut of campaigns including dynamic search, Google Shopping,
Facebook dynamic ads, YouTube, and Amazon ads.

o Profitably managed $5 million+ annual social media advertising budget enterprise-wide for the Constant Contact,
Bluehost, HostGator, and Domain.com brands on Facebook, Instagram, Pinterest, Reddit, and TikTok.
o Implemented an always-on full-funnel strategy for prospecting and remarketing audiences that generated significant
sales volume well under the target CPA.
o Increased attributed Facebook sales volume by 300% and cut CPA by 50% in the first year for Constant Contact
o Steadily scaled FB/IG channel with at least 25% growth year over year.
o Conducted brand awareness campaigns with brand lift studies that increased ad recall by 12 points and consideration
by 4 points.
o Facebook featured my campaign success in a case study: "Bluehost: Reaching more small business owners with Facebook video ads"
o Mentored a team of 2 paid social team members and guided their learning and career path.

Senior Digital Marketing Manager

o Joined at the company's inception and built Adonit's marketing program from the ground up.
o Developed Adonit brand from Kickstarter to the leader in the iPad stylus industry selling 6.5 million units worldwide.
o Profitably managed all customer acquisition channels including Google Ads, Facebook ads, Amazon ads, Influencer
Marketing, PR, and Email.
o Lead the marketing, design, and web development teams in global product launches and planned go-to-market
strategy.
o Managed external PR team and was the face of the company during press tours.

Senior Marketing Manager

o Served as the main liaison between clients and digital agency on national accounts including The National Egg Board
(The Incredible Edible Egg), Harley Davidson, and Cracker Barrel.
o Increased The National Egg Board's Facebook followers by 45% - surpassing client goal.
o Managed multiple web projects and client campaigns simultaneously, staying within client budget and timelines.
o Successfully pitched to Redbox for new business, leading to an additional $2M in agency revenue.

Account Executive

o Managed the company's largest accounts, Audi and Ace Hardware, worth $6M in company contracts.
o Provided client support for Co-op advertising programs for national Manufacturers and their local affiliates.
o Gained responsibilities and client management duties rapidly due to my tenacity and resourcefulness, including
learning SQL to better support clients.
o Built strong client relationships and delivered on client goals, leading to renewed contracts under my service.

Find out detailed information about Rafael Gomez, Freelance Digital Marketer in Orange County, CA

Rafael Gomez: Freelance Digital Marketer in Orange County, CA

Rafael Gomez

Leo Digital Marketing (Self-Employed)

Endurance International Group

Adonit

Band Digital

Shared Marketing Services

University of West Florida