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Digital Marketing Specialist

Emerging Digital Marketer with a demonstrated history of working in social media marketing, event marketing and business management. Skilled in Copywriting, Social Media Magement, Content Creation, Event Marketing, Sales Management, and Demand Planning. Driven by melding creativity and data, I can create engaging content, manage KPI's, and provide analysis and follow through for business improvements

• Creates, schedules, and posts organic social media content.
• Writes engaging SEO optimized blog articles and content based on client needs
• Uses marketing and sales KPIs, as well as internal and external data reporting tools, to identify trends and growth opportunities + execute marketing campaigns
• Analyzes and optimizes SEO / SEM efforts and results - increasing rank, consumer traffic,
engagement and purchase/conversion

Oversaw sales of O'Neill brand women's apparel for the state of Florida, managing 100+
vendor accounts, setting demand planning milestones per season
• Provided analysis and follow through for business improvements related to: shipping,
inventory, sales forecasting, and systems and process.
• Drove traffic and lead conversion through digital channels such as Instagram, Squarespace,
and Mailchimp email marketing.
• Regularly gave product presentations in a showroom and trade show environment
presenting to new and existing customers

WholeSale Representative

• Managed a yearly sales budget of $1.5-$2 million
• Forecasted and analyzed business trends to maximize sales performance + handle accounts,
inventory, and allocation levels
• Partnered with Disney Springs management at Walt Disney World to create and implement
onsite marketing events that increased sales as much as 78%.-
• Maintained day-to-day operations such as sales, networking and recruiting, team
development, and visual merchandising, while driving customer engagement

Assistant Store Manager

-Dec 2019   • Assisted Women's Wholesale Representative in overseeing the sales of Volcom brand
apparel; managing 80+ accounts in the state of Florida

Wholesale Intern

Find out detailed information about Nicole Senespleda, Digital Marketing Specialist in Orlando, FL

Nicole Senespleda: Digital Marketing Specialist in Orlando, FL

Nicole Senespleda

ANVA CO

O'Neill

Volcom

Volcom

University of Central Florida