Chad Brandon
Entrepreneur | Experienced Leader of Product Management and Product Marketing | MBA, Foster School of Business
Summary
Product leader with a 17-year track record of driving growth:
- Served as the Director of Product & Marketing for a startup focused on product development and intellectual property licensing; built 3 distinct brands comprised of more than 40 SKUs and helped close wholesale, B2B, and/or licensing deals with partners in 3 states and 1 foreign country
- Owned management and growth of ASICS' largest e-commerce retail account, Amazon.com; nearly tripled annual revenue in first 3 years while maintaining the highest gross profit margin of any comparably sized account
- Went from assisting product management of ASICS' smallest footwear product lines to managing the largest and most profitable product line globally; Garnered 13 prestigious Runner’s World awards for introducing new innovative footwear products along the way
Specialties: Product Management, Product Marketing, Market Research, Product Innovation, Product Positioning, Merchandising, Lifecycle Management, Team Leadership, Communication