I'm confident that
• Create custom unique experience through immersive themes, custom menus, and entertainment	my proven sales
• Responsible for meeting and exceeding established team sale benchmarks by setting	 success and ability
the standard for sales best practices
• Increase of 22% revenue year over year in first calendar year
to adapt in any
• Develop relationships with major corporate clients such as Microsoft, Amazon, position will aid in Expedia, F5, Facebook etc.	my future
• Use of TripleSeat
• Ensure customer experience is exceeding expectations by growing relationships on   endeavors. I have
all levels	excellent
• Manage Event Sales Team
organizational
• Plan and execute corporate events for up to 400 people
• Responsible for leading sales efforts and translating leadership into overall revenue	skills and have
• Generate new business by developing marketing strategies, sales missions, proven this by
determining trade shows and other business development opportunities
• Bonus achieved due to exceeding monthly budgets by an average 35% in Q4 of 2019
managing a large

Director of Event Sales

accounts at one
• Use of Microsoft Dynamics 365		time and multiple
• Cold calling
•Sell catering and beverages options   regions. I am able
• Create and negotiate proposals   to act quickly in
• Manage sales plans and execute with 12% growth in mind high stress
• Manage sales in multiple regions
• Ensure customer experience is exceeding expectations by calling after each order	situations using
and visiting clients	logic and instinct
• Set-up and execute presentations
• Manage catering sales out of 9 stores
to ensure a
• Generate new business by making cold visits, networking, nurturing client	solution, while
relationships, and re-activation of prior clients		maintaining a
• Budget management

Regional Catering Sales Manager

strong
• Use of ReServe® Interactive	relationship with
• Cold calling
my clients and
• Sell catering and beverage packages
• Create and negotiate proposals	coworkers.
• Manage and schedule private event staff

1|P ag e
• Sell and execute buy-out events up to 1,500 people
• Maintained a closing ratio of 85%
• Maintained an average profit of 85% on all sales
• Increased revenue on average 20% each year
• Interface with marketing team to develop non-traditional business
• Event planning and booking
• Oversee sales team of 4 and provide	training
• Facilitate all vendors for entertainment
• Plan themed events for up to 1500 people
• Develop relationships with major corporate clients such as Microsoft, Amazon, Expedia, Nintendo, etc.
Comedy Club Events Manager
• Manage "Parlor Live" 300-person comedy club
• Train serving staff and lead weekly team meetings on how to up-sell
• Responsible for creating best experience for the guest
• Ensure national headliners and other comics are taken care off Office Manager
• Responsible for completing payroll for staff of over 100 (2x) monthly (CompuPay®)
• Lead trainer for serving staff and lead weekly team meetings
• Develop human resources protocol
• Accounts Payable (QuickBooks
• Budget creation and review
• Complete budget vs. actual report (MS Excel 2010, 2013)
• Created FOH/BOH reporting forms (MS Excel 2010, 2013)
• POS restaurant software training, reporting, troubleshooting, payment processing,
cost analysis (Aloha® POS v6.7)

transparent and Director of Event Sales

• Use of Salesforce.com
• Cold calling to multifamily real estate companies
• Conduct weekly meetings with clients such as Greystar, UDR, and Equity Residential
• Create and negotiate proposals
• Generate business by attending networking events, executing large office presentations, and in-person meetings
• Sell amenity management services to hotels, multi-family residential and commercial business
• Hire, train, and manage a team of 30 to ensure five diamond service to all clients
• Manage financials for all accounts to ensure profit is inline with the budget
• Manage all sales and operations in PNW region
• Received 31% pay raise after the first month employment
• Create budget for PNW region

Heather Sommer: in ORTING, WA

Heather Sommer

SPIN Seattle, LLC

Einstein Bros. Bagels

The Parlor Collection

The Parlor Collection

Greystar

BluWater Bistro

Russell Lowell Catering/Garden Café

Nordstrom