Marketing Coordinator

? Managed social media campaigns and increased following by 30% on Instagram YOY.
? Developed and tracked paid advertising across Instagram and Facebook, reflecting on provided data and pivoting strategy as needed.
? Led development and launch of Brand Influencer Program.
? Oversaw and executed on all in-store print marketing materials for 8+ locations, including menus, posters,
and specialty items.
? Managed and maintained all review platforms for all locations on applicable platforms, including Yelp,
Google My Business, and Facebook.
? Gained valuable insights on customer behavior by analyzing data derived from CRM/Loyalty Program, which
led to informed campaign strategy and list segmentation.
? Captured and edited food, beverage, and lifestyle photography, using Adobe Photoshop.
? Managed marketing projects to ensure deadlines and objectives were met by all parties.
? Presented regular updates and insights on marketing projects and guest insights in weekly regional
meetings.

? Developed marketing strategy and managed cross-promotional campaigns.
? Increased traffic and revenue on Shopify eCommerce site by at least 25% YOY.
? Developed a system of organizing content and documents, and implemented useful tools like Microsoft
Teams, Trello, Klaviyo, and Salesforce, company wide.
? Designed and executed on packaging projects for new private label food products and gift boxes.
? Educated customers on products and brand, and regularly responded to inquiries via email, phone, and social media platforms.

Marketing & eCommerce Coordinator

Assisted in development of cross-promotional marketing campaigns via email, social media, and paid
advertising
? Planned internal onsite and offsite events related to community and company culture.
? Collaborated with email marketer and digital advertising team to curate on-brand photos, videos, graphics,
and copy.

Brand Coordinator

? Assisted company chairman with scheduling, research, and travel.
? Managed office inventory, mail, and filing.

Independent Consulting: Provided website and social media assistance to Tin Room Bar, Burien Pizzeria, and the
909 Coffee & Wine during the pandemic.

Executive Assistant

Find out detailed information about Madison Roth, Marketing Coordinator 

Madison Roth: Marketing Coordinator

Madison Roth

Opper Melang / Matador Restaurants

Dan the Sausageman

Washington Shoe Company

Tin Room Bar, Burien Pizzeria

Green River College