Graphic Design Intern

Enabled the City Hall to monetize by designing multiple Ads for local businesses. From conception to delivery with 3+
iterations of Storyboarding, Prototyping, User Testing and Implementing Feedback. This increased registration rate for the Spring-Winter season by 26%.
? Designed 15+ illustrations for multiple categories in 3 weeks for the Rec Guide which improved viewers satisfaction.
? Collaborated with the Fire department and Lakes department of the city to design posters which they plan to use for multiple
seasons.
? Increased the website visit volume by 23% by redesigning the Online Magazine. Incorporated a modern aesthetic through 5
thumbnail submissions, prototyping 3 sample pages of the approved thumbnail, implemented feedback given by the Art
director and submitted the final 25+ pages of the magazine to be uploaded on the website.
? Improved the website retention rate by introducing a stronger design hierarchy that simplifies the user flow through the categories.
? Collaborated with the Planning Manager and the Front-end engineering team using the agile development framework to ensure quality delivery of my work.

- January
? Created brand identity for this startup company through logo designing, product labelling and packaging,
customised illustrations, typography, colour palette and iconography for different categories, after reviewing core values of the company.
? Conducted a Competitive Audit to understand the existing market and came up with design solutions to improve the product packaging for different categories such as Neem oil bottles, Ayurvedic medicines, sustainable shopping bags etc.
? Managed the project using agile development framework to assure efficiency and quality delivery.

Graphic Designer

? Update details of businesses on maps
? Making digital maps
? Replacing and submitting understandable data

Content Analyst

Find out detailed information about Geeti Baijal, Graphic Design Intern in Carlsbad, CA

Geeti Baijal: Graphic Design Intern in Carlsbad, CA

Geeti Baijal

City of Escondido

Ridgeville Organics

Global Logics Inc

Kamla Raja Girls College

Prestige Institute of Management